Google ranking is a mysterious thing. You try hard and soul to see your site on Google's first page but can still fail to do so. When you own a website, definitely your prime target is to rank it higher on Google. Many take the help of different techniques to improve Google's ranking. But it is challenging to make that happen in a competitive market.

So eventually, when you don't get any positive result, it can be frustrating for you. Since Google search engine ranking depends on plenty of terms, you might often get baffled which one to choose among all. However, in terms of earning better Google pagerank, some specific steps can help you for sure. This article gives out seven useful tips for you to rank your site on Google:

Select Your Niche

Choosing an appropriate niche is one of the keys to a successful search engine ranking. There are plenty of niches available online. Then which one should you go for? 

When you decide to select a niche, make sure you have a proper understanding of that. If you are going to write blogs on Technology, you have to be tech-savvy to create quality contents. In contrast, if you opt to write about Food, you require proper knowledge about various types of foods. 

Competitiveness is another crucial factor while deciding a niche. Let me guess you want to choose a demanding niche. But if you own a small business with a limited budget, competing with heavy competitors for that niche would be difficult. Hence, focus on specific niches with fewer competitions at first.

Do Keyword Research

Google SEO checking has been very easy after the introduction of keyword research methods. Selecting the right keywords is one of the main reasons for any website appearing on Google's first page. So learning the hack to find out the appropriate relevant keywords for your particular niche is crucial. 

How would you do that? Well, that depends on which type of Keyword Research tool you want to use. Some marketers use free tools whereas others use paid tools. 

Among all, Google Keyword Planner is a basic free keyword tool to earn free SEO ranking. Your responsibility is to identify the target keyword for your contents. Many prefer Google Keyword Planner since the usability of this tool is pretty simple.

Also, there are some other paid SEO tools that you can use to gain higher keyword ranking, for example, Ahrefs, Moz, SEMRush etc. Many reputed marketers use these tools as they are very useful and give ideal results to help you get your desired target keyword. But never make keyword stuffing otherwise it might affect your Google ranking.

So we recommend you try both the free and paid tools. To have a better website SEO rank, learn to use both types, depending on your budget for greater output.

Once you select your niche, research the keywords, and prepare contents, the job is still incomplete. After that, you still have to optimize them well. The search intent of customers varies, depending on the current trends.

The technique entirely depends on your Search engine optimization knowledge. Which SEO type does play a vital role? Well, firstly, you need to have a basic idea about ON-Page SEO. Therefore, you have to gather ideas about various aspects of ON-Page SEO. 

To rank website through content optimization, at first, focus on URL, Title tag, Headings, Alt Image Tag, and others. On top of that, you need to prepare in-depth quality contents with competitive keywords to get a significant result from your content. It is a prerequisite to rank your site on Google. So better concentrate on search engine optimization of your contents to reach your goal.    

Add High-Quality Bulk Contents

Every day so many marketers add contents to their site about various niches. So how would Google identify the ideal websites to allow them to rank higher on Google? 

The rule is simple. Your website requires tons of contents to compete with other websites to attract potential customers in order to draw Google's attention.  

Customers look for fresh blog posts all the time on the internet. So whenever they find their desired high-quality content on your site at the appropriate time, they will find interest in your website. So they will come back to your site again and again. 

Eventually, your website traffic will increase immensely. And so, Google will choose your site as an ideal option for the users. Hence, your website will experience a much better pagerank than ever. Therefore, you need to build a proper content strategy to improve user engagement on your site. 

Backlinking practice is another crucial SEO strategy to improve your search rankings. Links play an imminent role to rank sites on Google. Your website performance boosts at a higher rate as soon as you employ link building strategy in the webpage contents. Now the question is which one is more profitable? Internal links or external links?

No matter which one you use, practice both of them in your website articles to achieve top Google website ranking. 

For internal links, try to link one content of a webpage to the other of your site. Also, manage to link with such websites where millions of visitors come to read contents regularly. By following both of these methods constantly, one day your site's page rank of Google will improve noticeably. 

Millions of people worldwide visit websites via their mobile phones for different search queries. So the importance of your website being mobile-friendly is increasing day by day. Google also announced earlier that mobile-friendly websites will receive a boost in ranking.

Hence, ensuring a smooth user experience for mobile users is crucial. So your website needs to be easy to read and navigate. Who knows there can be a significant amount of potential customers amongst your website visitors!

Once you start following the above steps, the impact will be apparent. For continuous improvement, it is crucial to monitor the results statistically. But you cannot always manually check the ranking effects. 

Final Verdict

In a nutshell, there is no specific way to rank a site on Google. Each marketer follows some unique procedures to increase the SEO ranking of one's website. So you must find out which ones perfectly go with your website content requirements.  

Here we gave out some of the standard Google SEO checking tips for you, which can help in your online journey.